Dr. Bagryan Malamin is a researcher at the Institute of Philosophy and Sociology at the
Bulgarian Academy of Sciences. His work focuses on digital transformation, artificial
intelligence, and their impact on creative professions. He also has extensive experience in
marketing communications, including strategy consulting, media analysis, digital campaigns,
and copywriting. Dr Malamin is a Senior Assistant Professor in Marketing at the Technical
College – Sofia, part of the Technical University of Sofia.
